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CER

Communications & External Relations

Identity Standards

The focus of a visual identity is usually the logo, but the following link reflects a comprehensive identity system — including logo and seal usage, typefaces, color palettes and design templates — for presenting information logically and consistently. These standards have the endorsement of the President and Provost and will enable Wake Forest to achieve clarity, accuracy and efficiency in all print and electronic communications. Implementation of these standards will develop greater awareness of the University as a whole while enabling schools, departments and programs to communicate effectively as distinct entities.

Wake Forest Identity Standards »